Brief 5:: Final Boards

I have put together my boards and got them printed out today ready for submission...

Kirsty Fruin Brief 5

Brief 5:: Tablet and Phone

I have mocked up what the online presence will also look like on tablet and mobile devices

Again, I wanted to keep it simple and be about the colour and circular shapes as well as the information being presented.

Brief 5:: Online presence

I have mocked up the proposed online presence for GoPaintball.

I want the pages to be simple and a continuation of the brand identity. I want to use circles to represent the paintballs and splats to follow on from the printed collateral.

Brief 5:: Vehicle

I have applied the GoPaintball splats and logotype to the vehicle as a means of promotion. The company already have a white vehicle but only have a poster in the rear window. This proposed branding will ensure people are aware of the company as it will stand out from any other car. The stickers will be stuck onto the vehicle.

The company's details will be applied to the back of the vehicle and on the bonnet.

Brief 5:: GoPaintball White Suit

As the photographs I took of the branded white boiler suite didn't come out very well, I have used an existing example and photoshopped the brand logo onto it.

I am going to propose that these suits are worn over the usual overalls but can be kept by the customers as merchandise and a reminder of their day. As the suits are white, they will become covered in fluorescent paint which will match that of their branding and become a memory of where they got hit.

Brief 5:: Caravan

GoPaintball currently have a caravan with their existing branding on it. The caravan is used to store their equipment in. 

I have taken an existing caravan and added the vectored paintball splats. I am going to propose that the splats are vinyl cut sticker stuck onto the caravan.

The GoPaintball logo will also be on the caravan to give the brand visual consistency.

Brief 5:: Branded Gun

I have put the GoPaintball logo onto the potential guns. These will be used in the games GoPaintball run.

Brief 6:: Binding Clips

I have been considering how to bind my book. I want the visual aesthetic to be eye-catching so I am considering using silver binding clips like the following...

Brief 5:: Wayfinding

I want the wayfinding to use white inflatable circles like the ones GoPaintball use in their professional field games. The balls will represent paintballs whilst being splattered in the GP colours to continue the brand consistency.

These will be positioned in the country side as GoPaintball is located in a rural area. The wayfinding therefore needs to be highly visible so this will do the job nicely.

This mock-up is not amazing but it gets my visual across.

Brief 5:: Splats

I have vectored the splats that I made myself using paint, so that there is a digital version that can be mass produced onto all the GoPaintball collateral. I have reproduced the splat in the three colours of the paintballing companies branding: pink, yellow and orange.

Brief 5:: Website Design

I am looking at existing website designs to get inspiration for the GoPaintball website design. I want the website to be:

-Bold
-Eyecatching
-Clean
-Minimal
-Colourful

Brief 5:: GoPaintball Business Cards

I have been working on the reverse of the GoPaintball business card and today printed the design onto the florescent coloured card. The reverse of the card will match up with the same flourescent colour that has been used on the front.

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I think these work particularly well and the colours are a fresh representation of the colours used in paintballing.

gp bc.pdf

Brief 5:: Sweets

I want to propose that GoPaintball send out sweets as promotional material. However, I want these sweets to be round as if to represent paint balls. I can splat the cellophane wrappers and add the logo in order to promote the company through the sweets. I want to buy some sweets to do this with so have been research round sweets I could possibly use....

Brief 5:: GP Letterhead Design

I have also been working on the GoPaintball letterhead design. I also want this to work in coherence with the business card and other printed materials.

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I want to have one side with full splattered colour and the other side with the logo and contact information. This should work well with the business cards....

headers.pdf

Brief 5:: Business Card Reverse

I have been working on the design for the reverse of the GoPaintball business cards. I want them to be coherent with the letterhead design and the front of the business cards. The designs look okay on screen, but I am going to print them out in order to get a true representation of the scale.

gp bc.pdf

Brief 5:: White Ball

I want to blow up a white ball to use as wayfinding to the GoPaintball site.

I am going to either use a digitally enhanced ball like above, or buy a white ball and splat it myself.

Brief 5:: Letterheads

I am going to produce the GoPaintball letterheads, so have been looking for some inspiration. I want the logo to be clearly present on the letterhead whilst using a clear structure.

Brief 5:: Online Presence

I have begun to consider the online presence for GoPaintball. The website needs to follow the design direction of the rest of the deliverables, however, I want to make it interactive and fun at the same time. I have been playing around with the position of the logo to begin with. I want to make the website available so that it begins with no paint, but then each click produces another splat. To enter the website the user then has to click the logo. 

Brief 5:: Inflatable Balls

I am going to propose that as part of the wayfinding for the paintballing company that they use these large inflatable balls, as they resemble paintballs. These will replace where GoPaintball usually have arrows and signage. They will have the logo applied to them and even be splattered in paint to be consistent with the rest of the deliverables.

I have been trying to find a white inflatable ball, so that it will be a continuation of the other branded materials.

Brief 5:: Paint Splattered Paper

I have scanned in the paper that I splattered with paint yesterday. This will be used as a basis for the website imagery and potentially used for letterheads and compliment slips.

They need a little photshopping to get the colours back to their true colours as the vibrancy has deceased through scanning them in.