Design Context:: Generation Press

As my practice is highly concerned with print, I am going to focus my design context on how the boom of digital has affected the use of print in today's society.

Generation Press have informed my design practice over the past few years here on the course, the work they print is extremely high spec whilst at the same time concerned with environmental factors. I want to question (and possibly visit) Generation Press to see how/if their practice has been affected by the introduction of digital in comparison to lower end printers who don't specialise in high spec print.