Sunday 20 January 2013

REVISED POSITION STATEMENT AND RATIONALE

FIRST DRAFT::
 
A print driven designer with a focus on branding for the fashion industry and the retail sector.

I want to use my final major project to continue to experiment with colour choices, print methods, paper stock and print finishes whilst focusing on design for retail.

SECOND DRAFT::
 
A print driven designer with a focus on branding for the fashion industry.

A print driven designer with a focus on branding with regards to the fashion industry.

A print driven designer with a focus on colour through branding.

A print driven designer with a focus on colour and print finishes through branding.

A print driven designer with a focus on the application of colour through branding for fashion. 

A print driven designer with a focus on branding for the creative sector.
(Fashion industry, graphic designers)



I want to use my final major project to continue to experiment with colour choices, print methods, paper stock and print finishes whilst focusing on design for retail.

Brief 1: Yearbook:: This will allow me to work collaboratively on a live brief that involves publication design for commercial print.

Brief 2: Graduate Fashion Show Branding:: This will allow me to work on a live investigation into events branding and promotion with a focus on graphic design for fashion.

Brief 3: Fashion Graduate Lavinia Rowland Branding:: This brief will allow me to develop a print driven investigation into fashion sector with a focus on branding.

Brief 4: 2013 D&AD It's Nice That:: This brief will enable me to investigate editorial design with a focus on print finishes and paper stocks.

Brief 5: Go Paintball Branding:: This will allow me to develop a research driven investigation into branding with a focus on colour.