Submission Form

OUGD303 Submission Form

Summative Evaluation

OUGD303 Summative Evaluation

Design Context

Kirsty Fruin Design Context

Bibliography

OUGD303 BIBLIOGRPAHY

Brief 1: Final Boards

Kirsty Fruin Brief 1

Brief 2: Final Boards

Kirsty Fruin Brief 2

Brief 3: Final Boards

Kirsty Fruin Brief 3

Brief 4: Final Boards

Kirsty Fruin Brief 4

Brief 5:: Final Boards

I have put together my boards and got them printed out today ready for submission...

Kirsty Fruin Brief 5

Brief 6:: Boards

Boards for brief 6, ready to print this afternoon.

KIRSTY FRUIN BRIEF 6.pdf

Brief 7:: Final Boards

I have put together my final boards ready for submission and entered....

Kirsty Fruin Kickstart 2013.pdf

Brief 3:: Thanks pages

I have been working on the final pages for Liv's lookbook where the acknowledgements are being made. I want this design to remain simple and minimal like the rest of the publication. I have tried putting the garment information and the acknowledgements on the same page but i think it is going to work better if they are on separate pages so that the page looks cleaner.

Liv Lookbook With Thanks

Brief 3:: Final Lavinia Lookbook

LAVINIA lookbook.pdf

Brief 3: Boards

I have put boards together to print in my slot later.

KIRSTY FRUIN BRIEF 3.pdf

Brief 1:: Boards

I have put boards together today ready to print.

KIRSTY FRUIN BRIEF 1.pdf

Design Context:: Postcards

I have today taken a few photos of my design context postcards...

I think these work well as a series and show what drives my work.

Brief 3:: Billboard mock-up

I have considered Liv's advertising on a larger scale so attempted to mock up a billboard showcasing her collection. However, in doing this I realised that I didn't feel a billboard was fitting with her collection as it was too rustic and shabby. Consequently, I decided against this.

BRIEF 3:: Exhibition Space

We have today put up the lettering into Liv's exhibition space. We purposely painted the lettering white to look like an embossing on the wall. I think it has worked really well and we are both pleased.

Liv is going to put a white floating shelf in the space and three white frames to exhibit her work.

Design Context Final Postcard

I have produced a final postcard for my design context response. 

This card contexualises the rest of the postcards; giving an explanation of who gave each quote and a link to their website, as well as how I have produced each of the postcards. 

Brief 3::Images

I have been working with placeholder images for the past few weeks but I have finally managed to get a few preliminary images from Liv. These are not the final images that she wants to use but I am going to use them for now and will then alter the images once she attains her final imagery.

I have begun to play around with lookbook designs and press releases using this new imagery.

PRESS AD.pdf

liv lookbook & images.pdf

Design Context:: Digital Print

I have digitally printed a quote from We Are Glad. I originally printed this with a 50% tint of black, however, on seeing it printed out I realised that it would look good to make a hierarchy between the word communicate and the rest of the quote. To do this, I have used 100% black for the word communicate and then continued to a 50% tint on the rest of the quote.

Design Context:: Embossing

I have today picked up my embossing plate and pressed my paper. I have used a GFSmith fabric embossed paper so that the print will make more of an impact. 

Design Context:: Screenprint

This morning I popped down to Vernon to make a screen so that I could screen print a spot colour using Generation Press' quote. It has turned out really well. I tried printing the fluorescent colour onto various stock colours, but I have decided that the white brings out the fluro colour best.

Brief 3:: Letterhead

I have designed a letterhead for Liv to use so that she contact professionals and use it as a company brand if she wishes.

lavinia letterhead.pdf

Brief 3:: Information Postcard

I have been playing around with how best to present the information on the past postcard..

Design Context: Presentation

I have been considering how I am going to present my series of 6 postcards to make them look visually engaging from the offset.

I think I am going to use a thicker stock to protect the front and back, and then maybe something like a elastic belly band to hold it all together.

Brief 3:: Potential Store bag to mock up

Bags I could potentially mock-up with Liv's branding...

 

Brief 3:: Store bag

I want to propose what the store bags could look like. I have researched into existing high end fashion store bags and it seems that luxe paper/card bags are used.

In addition to this I have found that Harrods have branded bags which are re-usable. This is the case with a few stores, even those on the high street. So this is something I could look at producing.

Design Context: Postcard Design Development

I have changed the aesthetic of the type to suit the printing process.

DCpostcard designs.pdf

Brief 3:: Press Release

After looking at a few fashion magazines I have produced a press release for Liv. Again, I have had to use placeholder images as I still haven't received the images from Liv.

When I get these images I will place them in to see which layout design will work best.

PRESS AD.pdf

Brief 3:: Vogue magazine ad

I have been looking at the Vogue magazine ads to see how designers normally advertise their collections. It seems to be that these high end designers use full bleed images to make a high impact and then position the brand logo onto the page too.

vouge ad.pdf

Brief 3:: Exhibition Space

Liv showed me her exhibition space so I know what space I have to work with. We are going to fix the lettering the afternoon or tomorrow.

Brief 3:: Swing Ticket

I have been with Liv this morning trying to eyelets in the swing tickets. After much trial and error, we have found that hole punching the swing ticket and then fixing the eyelet in was an easy way to ensure the paper didn't crease and that the hole was in the same place each time.

Liv bought some ribbon to put through and then safety pin onto the garments. After talking to my peers, I feel the ribbon has too much of a satin shine to it. Therefore, I am going have a look for some white twined string.

We also want white eyelets, so I have been looking for them on the internet. They seem hard to come by so I am going to spray paint a couple of the silver ones to see how that works.

Design Context:: Embossing plate

This morning I have made an embossing plate to deboss my fifth postcard. It will be ready to pick up tomorrow so I will go and deboss my postcard tomorrow.

Design Context:: 4 so far

So far I have 4 postcards, each showcasing a quote from either a printer, paper supplier or designer.

I think the muted colour scheme works well with one another so I am going to produce the other two with white and a cool grey stock.

Design Context:: Foiling

I have foiled a typographical quote from Box-Head...

unfortunately it did not come out quite as smooth as I would have liked, so of the letters foiled really well but others didn't due to the toner in the printer. As we are not allowed to use our own stock in the printers with the better toner and time does not allow me to make a screen and foil this properly, I am going to have to just use the best of a bad bunch. At least it gets my idea across. 

Design Context: Laser Cutting

I have laser cut a quote from Team Printers. I cut the design on a darker stock to ensure that I didn't get burn marks on the page. I have then layered a piece of grey card behind this to produce a colour in the holes.

I also tried cutting a pattern and layering this behind, but it just looked far too much and took away from the type itself.