Monday 4 March 2013

Brief 3:: UV Spot Varnish

Rather than just proposing to Liv that the type on her business cards could be embossed, I want to show her a range of options. In line with her concept, I was thinking a UV spot varnish with a spot colour; this would be a representation of her muted pastel colour palette and one spot colour. The UV spot varnish can only be seen in certain lights, whereas the matte lime green spot colour is bold and always seen... Panopticism.